Five must points to be followed for directory submissions

There are quite a good number of directories available to submit website URLs, company related articles and information. But a little research may lead to a result that shows - all the directories are not important and worth submitting information. Now you may be thinking what are then the factors that come forth in directory submissions? Yes there are some really important factors as quality or value of the directory in search engines, scope of putting information, how flexible is the guideline of submissions and etc. Whenever you are trying to submit your site information you should really follow these steps for sure.

Anyways, here we are going to have a look at the five must points to be followed or taken care of at the time you find out directories from the internet. Let us have a look on the things:

• First find out a reputed directory to submit your site information. You may take help of the popular search engines. You have to make sure that your directory submissions needs to be done in the directories that have better search engine ranks, page ranks. Submission is of no use if you are selecting any directory of lesser repute.

• Before you start directory submissions, read the guidelines of submission well. If you do not see the guidelines are flexible or easy, do not submit your site information in those directories. There are directories that pose some restrictions as too much limitation in posting description and etc. On the other hand if you fail to follow guideline, you may miss the opportunity to submit your site info in reputed directories.
• When you decide to go for directory submissions, always choose the directories that allow ‘do follow links’ to give your site a backlink. There are some reputed directories from where you may get visitors but those do not provide backlinks. But you have to care for linking back as it helps in improving Page rank of your site. So you need to care submissions both for visitors and the link backs.
• Be careful to avoid duplication problem in directory submissions. The directories provide options to add URL with description, keywords, category, title tags and etc. And many times it is found that users ready a fixed title, description, keywords and go on copy pasting that in several directories. Even it happens in article directory submissions. These may be taken by search engines as spam or useless. On the other hand you have to fix the proper category of submission; otherwise the complete labor is lost in both the cases.
• Whether you go for paid submission or free you have to be careful in getting the best of benefits. When you go for free directory submissions, it does not mean that you find your links behind thousand of sites. On the other hand if you are spending money, chose directories that provide you better place, exact category and highlight your site information. Always do a research before submission for both the cases.

These were the five most important look outs in relation to submitting your site information in directories. Do you have shortfall of time and have hired a SEO company or individuals to handle the entire task including the directory submissions? If the case is so (most of the times it happens for getting guaranteed success in online business), you have to know if the company or individuals know the proper use of the directory submissions and they can churn the fruit from the submission. So whether you are doing the submissions by yourself, resting all the task of web building and promotion to your web design company or engaging the specialist SEO company, you got to be careful. Do your best and benefit the most from submissions in directories!

How to promote your website through Social Media Optimization

All of us know that websites are built to voice the opinions, work or business online. And it is an interesting fact that the websites does need promotion! To promote a website we need the help of search engine optimizers or the website optimizers. Social media optimization (SMO)is a very much important part of website optimization. It is fact that the SEO involves lots of technical factors to guide the search engine to find the desired webpage or the entire site. But in the case of SMO it is nothing but the social connectivity through the internet. Today with the help of social media optimization businesses are highly promoted through various ways.

So here we are trying to find out few features of social media optimization which always help in the promotion of any website. Let us have a look:

• The first thing done in social media optimization is building community for increasing connectivity. There are so many popular sites (Facebook, Twitter, Orkut to name just a few) where user profiles can be created and even pages can be crafted to present oneself or the business. Slowly the people of same interests are made friends and interaction begins. The larger the community becomes, more the voice of the profile is heard. This way whatever a user has – opinion, product, service and etc. gets highly promoted.
• Social bookmarking is another great part of social media optimization and option of reaching the same interest group. Through various bookmarking you can show your interest to people and they will know about yours services and products. For example if you bookmark with Digg and delicious, you will find it easy in getting associated with the users about what you have.

• You must have heard about the Forums! The whole online community shouts for any help against the problems through Forums; very useful part of social media optimization. There are people who individually or on behalf of companies try to resolve the problems showing possible solutions. So you can help people in that way. And people will visit your site to know more about your products and services.
• Use and share of visual presentation is another great factor in social media optimization. There are always chance that you have some valuable information shared through Youtube and Podcast like media. Why not let people access to those. Help them to create mash-ups even with your own created files. More you present those in such media and let people use those more will be your reach to them. You can use syndication (RSS and Atom) in sharing your best belonging.
• Sharing text content through blogs comes of immense help. You simple provide genuine and informative content in these types of site. Do share these with social share buttons. You will find this as very much effective way of social media optimization as people anytime and every time search for information and there is chance of landing on your websites. If they like those they will return and ask others to visit.

However these are the only five ways of social media optimization. If you carefully go through the points, you will see that you are not typically pursuing people with the sales man attitude. But you are sharing your information or opinion with them. Remember there are lots of people in this world who are of same interest as you have. Again if you are trying to promote your business (service or the products) through the social media optimization, you are doing the right thing. No doubt people ask for friends’ opinion before choosing service or buying products. You are first becoming friend then sharing information of products or the services. So there is no harm in promoting business highly through the social media optimization. Without harming the image of social media you get your business promoted. There are lots of SEO companies, web design company, other website builders and search engine optimizers who use this social media optimization for the clients to promote business. What you need is to find the best suitable social media optimizer for you.

10 tips and tricks to drive targeted traffic through SEO

When a website is built, it always comes up with a target to get business at the max. It is not possible to get the best business without good traffic (visitors) to a site. Now directly hitting on to the topic – what are the most helpful SEO tips and tricks to bring a site to great ranking at the search engine result pages (SERP)?

Anyway, here I am trying to jot down the 10 important points which always help to bring traffic to a site. And the more traffic to a site means more business in return. Now let us see what are the most important SEO tips and tricks:

1. It is found that the companies first complete the design and development then come to the SEO teams for optimization. So it is important that your web design company provide you with this initial SEO tips and tricks - the proper domain name registration guide. The domain name has to match with business purpose of a site. Otherwise getting proper position in SERP becomes little difficult.
2. It is essential that the design and development of a site is SEO friendly. It is one of the SEO tips and tricks that people even design and development companies forget very often. Sometimes for the use of few flash and java scripts, the web crawlers can not crawl the pages. So designers should mind in making the designs free of those unnecessary codes.

3. The third one of SEO tips and tricks is to properly optimize the content and meta tags of the site with proper keywords. Most of the times for improper title, image and header tags site does not come properly in search engine indices. So tags should be taken care of. The use and selection of keywords needs to be proper. Neither the contents should be keyword stuffed nor the optimizers should go for highly competitive keywords.
4. Till date one of the most successful SEO tips and tricks is article and blog writing to promote a website. Most of the SEO companies neglect this section as this is time consuming matter as it involves writing quality articles and blogs and distributing in article directories properly. But people want good information on their searched topics and visit the sites of the article and blog writers.

5. Social media promotion is another effective SEO tips and tricks. The SEO service provider needs to build huge community of socially connected people and businesses to maximize the traffic to a site. In this era of no time to make phone call or email, people do Tweet or share feelings in Facebook. So a site needs to have presence in all the major social media sites.
6. Sometimes it is found that the SEO companies do not create the site maps or properly use it to guide the web crawlers in indexing the site. Today all the major search engines follow the guide of the site maps. So never take this site map creation as light and ignorable SEO tips and tricks. Besides that without the guide of the site map crawlers will index and show the confidential files that you never wanted to show to the world.

7. Many a times it is found that search engine submissions, directory submissions and classified submissions are not considered as valuable point in SEO tips and tricks. But it is to remember that search engine submission has to be taken care of. Submissions in the major search engines are important but not necessary. On the other hand submission of a site in various directories increases the presence and traffic to a site. Same applies to the classified advertisements whether paid or free.
8. Local search or business search optimization is another successful SEO tips and tricks. Most of the search engines today show search result on the basis of the location a user is searching from. So listing the sites in proper categories of the local business listing is must. It helps the sites to get huge number of traffic from specific search location.

9. Link building is always the most fruitful SEO tips and tricks. Inbound and outbound links to a site is very much valued by the search engines. It is important that the sites have the back links from other related sites. It helps in better SERP and possibility of the traffic to the site increases. But remember irrelevant link exchange can bring opposite consequences too.
10. Pay per click is another important SEO tips and tricks that draw traffic to a site if properly utilized. Basically it is a paid service and involves money investment. If the campaign is properly run in various search engines, the results are really stunning! At the same time if the SEO service provider is not experienced in the running of the campaign, they can incur huge monetary lose to you.

There are lots of SEO tips and tricks available in the market to make the website building purpose successful. In other words companies are ready to guide you with so many SEO tips and tricks. Say a company may come up with the idea of SEO for mobile phones. The idea is very simple. Today there are lots of smart phones in use. And people like to browse the sites through those phones. So a site definitely needs to be compatible with those phones. And sometimes results in mobile phone are different than what we see in the desktops or the laptops. So a SEO company can claim it as useful SEO tips and tricks! Whatever the case may be, to increase the traffic to a site SEO is needed for sure. The importance you pour to find out right design & development company, same way you have to select right search engine optimizer for your site.

Domain names registration for a newbie

It is no new fact that the World Wide Web has covered us in a great deal. Today in all activities we take the help of the internet or the online services. That is why businesses go online. And to go online website is one of the best ploy. It provides us full scope to demonstrate whatever we want to. But we all know that website development has a few steps to follow very carefully. The first step is domain names registration and next comes hosting, designing and development. But remember every step in the website development has to be perfect and proper. Little mistake will pull your initiative back to start anew.

It is found that the mistakes are prone to happen for newbie or people who are having little knowledge in the process of website development. I am not going to blame them for their little ignorance. Here I am trying to tell you a few steps that are going to help a newbie in domain names registration process.

• Choosing a domain name matching business category is first task. Sometimes it is found that for little ignorance people select a name that does not match the business category. It creates trouble later in getting the site in proper listing on search engine results as the search engine optimization goes tough.
• Find a genuine domain names registration service provider. If you fall in the hands of the frauds you are going to lose your money. There are so many frauds on the web, be careful of them. It is better that you ask your web design company to guide in the process.
• Carefully follow the instruction to fill up the registration form. It is found that sometimes people provide some temporary phone number or the email address that later goes inaccessible. For this domain authentication problem occurs and later even the domain may go out of your hand.
• Provide the technical details perfect at the time of domain names registration. When the domain registration process takes place, customers are asked to provide name-server (primary and secondary) details. If by chance the detail goes wrong, the domain is misplaced to other hosts. So asking webhost about name-server is must for domain names registration.
• If you cannot manage the webhost first, customer can proceed for domain names registration by the help of the domain registration service provider. It may happen that booking the domain name is done first. In this case registrar can park the domain to a temporary server. It helps to get time in selecting proper web host to park the domain on it.

So these are the five easy points to remember in the process of domain names registration. And it is clear that there can be mistakes in domain names registration process. And the newbie are vulnerable to mistakes in the field or use of the online services. But proper guidance from the web hosting company or the website development company can prevent these situations for everybody. In finding the domain name registrars, a directory search is always helpful. For example in Onlinewebdirectory there are lots of companies who provide the domain names registration service. So it will never be a problem for newbie or anybody.

How to get maximum traffic from Google

I can’t provide even a single but you can Gather Thousands of Visitors for your site ………!

Yes, it is fact that getting traffic for your site is not in the hands of me or God even! It solely depends on your firm and strategic endeavor to get the growing number of traffic to your website. You also know that there are lots of articles, PDF and blab la blab la… in the web floating to promise you to provide hundreds of visitors per day.

Then what I am trying to say? My point is to tell you some unique and proven way with which you can generate traffic to your site. And as my subject line is ‘to get traffic from Google’, I am going to concentrate on the process or the paths that Google has created for us to get increased number of visitors. If we carefully tread these paths we can rocket the number of visitors to our websites!

We will be slowly walking down the lane to reach the highway

One after another we will see how Google can come in our great use. Let’s start the journey and hope for the best…

Google Places: care for local traffic first!

Whatever is your business volume that does not matter! You should start with your neighbors and the locals. Yes, you got my point! I am talking about “Google Local Business Listing”.

Through Google Places you can enlist your business to come in local search. It is fact that people like to get service or the products within their reach. So a careful enlistment in the local business listing can do wonders. It gives you a base to introduce your business with proper physical address and map too. It increases the faith in the visitors mind. Key benefits are:

• Categorizes your business and drives visitors who only search your type of service and products.
• Visitors find descriptions of business in short and you get chance to include your website URL that helps to reach you fast.
• As keywords are niche (say - web design company from California etc.) the competition is less. So the flow of targeted traffic increase.

Google Blogger accounts are great source of website traffic

Blog is a place where you enjoy utmost liberty to express yourself. Why don’t you use it to make good business? Yes it is possible to draw visitors to your site with some easy yet very much fruitful process. Let us see what you can do with your blog.

• Create interesting postings related to your business domain and general purpose. Well optimize the post with proper keywords. These will pull traffic to your blog.
• Decorate your blog with information in such a way that people understand who you are and what you do. Keep option to click and go to your primary website.
• Any blog is helpful. But Blogger.com has large numbers of people with blogs. So you get the chance to choose your category of blog and find help to match with like-minded people who are successful to draw traffic.
• You can invite guest bloggers to write juicy contents on your blog. If your blog has lacking of worthy and interesting topics you can invite reputed bloggers who will enrich your blog and help improve traffic to it.
• With blog commenting you can increase traffic to your site. You comment on others’ blogs can drive people to your blog or site provided your comments are supported with strong reason.

Remember propagating your blog in prior way and increasing visitors to it means your chance of luring visitors to your business website increase many times.

Google buzz and Orkut deliver a huge number of traffic through social networking

In the era of social networking Google buzz is one of the best weapon to get visitors to your site. Orkut also helps in same way. With these applications you can increase traffic in following way:

• Create your profile that matches your business. With this profile you can showcase your products or services and grow interest of people to visit your site.
• You can create group of like-minded people and grow visits. An increasing social circle with proper business group helps spread business and traffic through knowledge sharing.

• Orkut is very much famous and it is growing by updating its facilities. It is a great stage of coming close to more people and with interesting interactions you can drive people to your website.
• Both the sites can be used as galleries to highlight your service and products. People love to see new things and an attractive presentation can do a lot to get traffic to your site. And you open the window to get comments on your work.

Google wave is a great medium to spread your webpage

With the use of Google wave you can easily spread your web pages to the participants of the web. For that you need to just embed your desired webpage into it. And easily you share this with all the readers (your participants) in quick possible way. If you can well present your webpage it will attract the participants to your website and a continuous try can go on generating visitors to your website.


Google image can attract image viewers to your site

Always images can tell lots about you than the plain texts. You can use Google images to get traffic. It is fact that people do not come to buy anything with the help of Google images. But if you can impress them with the images of your services or products, visitors tend to return as buyers.

So the images you have in your website or the images you use in your blogs should be well optimized with alt tags and others. It helps Google to incorporate your images to Google images.

Google News: Drive the news-hunters to your site!

Who does not like to get latest news! And you can effectively use this instinct to get traffic to your website. Just simply subscribe link of your articles, press-releases, videos, blog to the Google News. Google will first review the content. If those content are found worth knowledgeable for the readers, Google will definitely publish those in its Google News section. This is a nice and clean process to get traffic to a site.

Google Alert plays a role in getting visitors too

You may create simple alert with a specific keyword. But do you know that it can be utilized cunningly to get traffic to your site. After the activation of alert you start getting specific alert on your mail box. You can visit the site and leave your valuable comments on those sites. Your positive attitude and just a link about related information can drive traffic from people of those sites or other visitors to your site.

Google Docs even can help to increase traffic!

You can keep you product details and even slide presentation on Google docs and make it publicly visible. You will see that Google indexing the doc and you are letting visitors who search about your business related service or product, know your business well and they will surely visit your site if your presentation is fine!



YouTube can pull visitors!

You can well upload your business related videos in YouTube and those can really help to get visitors to your site. People like to understand things with dynamic visual effects. And it is fact that your product and service presentation in videos will help people know you better and urge them to visit your site of certainly. Just carefully present your business. And you may share those to other social networking site from where your visitors are sure to come.

Google AdSense and AdWords are sure shot traffic puller!

We all know that with AdWords we can start advertising with Google sponsored listings. If you cleverly use the ad campaigns (pay per click) with your targeted keywords and with solid punch lines you are sure to get traffic to your sites. And AdSense help us to get traffic to our site from other sites. For the cases you have to be careful and knowledgeable to get sure visitors to your site.

Now we are on the junction: the broader ways to get traffic

Now we will tread some new ways that attracts Google to provide you better place in search engine result page and you get traffic to your site.

Careful use of keywords and solid content!

It is very necessary to keep your website rich with informative and truly optimized niche keywords. But never try to stuff your content with keywords. Human readable content is of greater value to Google and it will provide you better search result position.

It is very important that you research the keywords well. For example, a website design company knows well that its primary keyword is of course web design company. If you choose your primary keyword, it can push you behind millions in completion with that keyword. So select a keyword that has less competition. Again the content has to be human readable, not stuffed with keywords. It will distract Google also which only allows 7% density of any keyword in a webpage. Update your content and keep it ever fresh with informative content.

Proper link exchange policy: Google values relevant link exchange

If you can follow and have a good link exchange strategy, you can generate back-links and Google values back-link too much to provide better page rank. Better page rank will automatically increase traffic to your site. But remember irrelevant links to your site can harm you lot. So enjoy better page rank with better links to your site.

Your collective efforts lead to your huge success!

Now think about the process I just mentioned above. I have avoided saying other useful methods to increase traffic to your site. For example I have not mentioned specially the social networking and forum commenting which help to increase traffic or the visitors to a site. I only mentioned here that how you can use different Google provided services effectively for driving traffic to your website.

Just carefully mind one thing; if you can have 10 unique visitors from the sources I mentioned above you get 300 visitors per day! This is even cannot be the minimum number, the number will be more and huge. So carefully use Google and you can see your website getting unbelievable number of visitors.

For more webmaster & SEO related information you may contact onlinewebdirectory.com.

Google Me – the next generation social networking

"Oh the ghost is here
It's a crook in a suit
The ghost is here
He's protecting some loot…"

Oh, Mr. Kevin (co-founder of Digg) have you seen any ghost? If so, let the ghost come out and this time for sure, it will not be a “crook”. I want to see the loot taking place! Yes, I am talking about the wonderful smell Kevin got about the curry ‘may be’ cooking in Google’s kitchen – "Google Me".

Kevin’s tweet is undulating the World Wide Web and people are really waiting to see the expected superb social networking site from Google. There are now thousands of speculations around that Google this time will not leave any single brick unturned to see its third attempt to stand straight with a social networking site that is going to be as popular as its search engine.

Clash of the Titans

No I am not talking about the 2010 fantasy film based on Greek mythology! But I could not but stop myself dragging the instance of the remake of the 1981 movie with same name as Google is supposed to remake it’s more or less flop initiative Orkut and Google Buzz.

Now who is the other Titan? Of course today’s most favorite social networking site – Facebook! Certainly there are reasons about the rise and upcoming clash of these two. What’s that? Why the search giant started fuming in anger to devour up the other one?

The Bread and Butter

Facebook COO Sheryl Sandberg has openly announced- “It’s a really simple answer, which is that our business is advertising. We’re not waiting to find our business. We found it, and it’s actually working very well.” This has sensationalized the total affair to everybody – how come Google team is just remaining mum!

Google’s one of most important ways of earning huge revenue is its advertisements. Interestingly Facebook has also started local business advertising strategy. It claims that it’s going to open this window too for its 400 million users to "like". And Google is not going to see the things slipping out of its hands. That is the reason Google’s CEO Eric Schmidt hinted at the Guardian’s tech conference - “That would be a product announcement and I won’t say.” Isn’t it indicating something in the process but he chooses to put his lips shut up! He will next time say "Google Me".

Firing on all cylinders

This time there will not be any mistake! Google is not a newly trained soldier who is asked to shoulder the rocket launcher for the first time. It is 2004 when Orkut came into being and promised to provide a strong network of friends. But it could not meet the expectation and today its popularity is limited to India and Brazil mostly.

But interestingly one month later in the same year 2004 Mark Zuckerberg started Facebook and for its openness and user friendliness now it has become the most popular social networking site for its worldwide monthly active users (1,191,373,339) just in the year 2009 (study Compete.com).

But this does not mean that Google has ceased to build up a new social networking site. It came out with Google Buzz last year 2009 integrating the site’s facility with Gmail. But till date it has not impressed the users of other social networking sites, not even maximum Gmail users. But Facebook is increasing its strength and want to have billions of users.

Google is ready to merge its Google wave, YouTube, Orkut, Google Buzz, and all other related services and this time this will jump to assassinate Facebook with initial 200 million existing user base.

Even thinking to get back Dolly

The first cloned mammal Dolly was a sensation to the world. Now Google is supposed to create even Facebook clone to get the new superb networking site. ‘Google Me’ will definitely come with all the features of Facebook. But it is going to be something beyond Facebook. Just for say the privacy problem of Facebook. Hopefully, Google will solve the situation and there will not be such embarrassments.


My enemy’s enemy is my friend!

Google is ready to tie-up with all the rivals available against Facebook. Just like its deepening association with Twitter. Simply Google is using viral effects of Facebook’s competitors.

Google is even found to sponsor a project at Carnegie Mellon University’s Human-Computer Interaction Institute. The project is concerned about “rethink and reinvent online social networking”. The project is also named beautifully as “Social stream” . Hopefully in future, there will not be any other competitive company or project against Facebook that does not receive Google’s sponsorship!

Keep an open mind!

Everybody is waiting to see what dazzling social networking features Google can offer this time with Google Me! Some are expecting to get the opportunity to carry their personal data anywhere with ‘Google Me’. Few have stated to argue that one click will boost the power to delete all the data from all Google facilities. And some people are going by Paul Adams, the lead officer for user experience research at Google who says “People have multiple facets of identity”.

Keeping finger crossed

Whatever the speculations are we are not going to take the things in negative sense. We are hopeful that another social networking site is coming to offer us better facilities than the reigning site facebook. We webmasters are going to spread our business network far better and our SEO initiative will prosper one step ahead. Let’s everybody wait and watch.


For more webmaster & SEO related information visit onlinewebdirectory.com which is one of the leading web directories for web design, graphic design and seo companies.

Web horror – what is it all about

Everybody desires to have a wonderful website that really works to grow business and help to reach the peak of success! What if the case is totally the opposite? It turns next to nightmare! All the money and time invested in building the website goes but to sea!

When for any reason (design, development, SEO, marketing), whatever small or big, we find our website not performing up to its expectation – we are horrified! And it is what we call “web horror.” We get trouble to find out the proper reason behind the failures.

Now here we are trying to have a little discussion what are the web horrors and how can we easily manage to avoid with our little careful look to the total website building procedure.



Beauty is only skin deep: don’t let beauty turn scary!

It is fact that we like to see our website designed with immense care and stunning look! But sometimes for our over emphasis on the visual excellence, we make our website horrible to the visitors! Let us now point out what are the reasons that designs become horror ventures to the eyes of the visitors.

• The design is made clumsy with the over use of the design blocks and panels to bring everything under one umbrella. These type of things make the design eye-sore. And the users being unable to understand what the site is all about stops paying visit.
• Sometimes larger graphics and images play foul. It may be also that designers out of inexperience use high resolution and larger images. This results in increase of page-load time and irritates the users and they turn their back to your site.
• Flash application sometimes become meaningless. It is fact that flash adds a different dynamic attitude to the design of the site, yet lack of expertise in using it may show only blank pages to the users. Whereas flash effects with sound and other glares irritates the uses.
• Sites with horizontal scroll bars, unusual background, color effects, fixed font size make user uneasy to use your site and they will skip your site.

So you can understand how things may go against the users’ healthy experience! Sometimes you are trying to dream a sweet dream and it becomes a horrifying one and next morning you rub your eyes and forget about the night. The situation does not change! You only remain shouting where are the visitors? Where have they gone to parting out?

Is it going stovepipe development?

Nowadays website development has turned something really easy and nice to have better functionality and feel for the users! As usual, the hasty and nasty approach of the developers to manage the things in short may also become the ditch where your all initiatives may be buried under without your knowledge! On the other hand your infatuation to some functionality or the applications can push your site to that ditch too!

• Do not get confused to use hardcode or open source development. To make the things unique, you like hardcode development whereas the developers manage to steal the codes from other sites and make hotchpotch. Only proper use of open source or hardcode can bring best results.
• If database is not working properly, the users get faulty results in their search or use of the site. Again the lack of back up of the database (as the total things are done by hook or crook) drags you to no-where making you looser of valuable information.
• Use of third party application at random without knowing the feasibility and reliance. It does happen that you ask the developers to use certain applications, say payment gateway, and you find that it is taking toll on your business blocking transactions.

These are only the three major problems that may cause you trouble. These are some internal factors but lead to block the road of your success in getting business. Eventually, you do not understand the thing fast and it takes long time to rectify, if you have little knowledge about the developments. And by the time you are experiencing horrible situations.

Are you trapped with the confidence trick!

Who does not want to see his or her website just on top position in the search engine result pages (SERPs)? And it is also fact that good page rank is another cherished matter to all of us! And how we can get up to there? Oh, it is simple that search engine optimization (SEO) is the key to get this kind of result! Again there are some problems that you may face in getting good result from your webmaster. Let’s see how:

• You are mesmerized with the offerings and the assurance of the SEO company. Any SEO company may simply promise you better SERPs within few days. But it is fact that good result is not a fast possible affair. It takes time and expertise. Only fake companies say within few days great result is possible.
• You may have offered your project to a company that has little knowledge in the research of the SEO. And for wrong keyword research and tag optimization, your site is not getting the result you expected from it.
• Be careful in selecting the hosting company. I have to mention it separately because lots of things depend on the hosting. Do not go by cheap service or spending a lot on buying hosting space. If you choose wrong company, nothing can save you as site will go missing from the internet despite every good care.
• It is true that your wish to pour more money and getting quick result leading you to the wrong route. There are some SEO companies who urge you to spend money for providing better page rank. Your careless approach without knowing the facts get you to the trouble.

This way you find your money is wasted. And your site is not at the minimum position on search engine results page(SERP) that it should have been without SEO even. So you may be in the dreamy thought of reaching great business height whereas with a simple knock you wake up to see the horrible position of your site. Your money and initiative go in vain.

Do you really mean business!

Despite everything (the above matters I mentioned) your business approach may lead you to some place else. Proper marketing and business approach is what comes in rescue. But first see what is making you pushed behind in the race of success.

• Are you focused in your business goal? It should be the first priority in you website building. Sometime your lack of focus leads you to wrong ways. Tell designer, developers and the search engine optimizers how is your business. Your marketing has to comply with it or no result is for sure.
• Know the competitors, find the targeted public and choose the correct people to do your project. You have to do a little research on who are better people and who can guide to success.
• Have patience and take every step with ease. Never try to jump the steps. You need to be consistent in your approach. And when spending money and taking the decision be careful to have a plan that is futuristic.

These are the basic requirements in the business growth. Remember a solid team of experts and your cool attitude can only provide the success you are trying to get. Otherwise you will only see the nightmares.

When you are on a roll, the horrors are gone!

So what I was trying to make you understand is that horrors or the web horrors are nothing but our little careless approach towards making great business with hurry or improper decisions. Why don’t you try to search on the internet for great companies who provide good service on web design, web development, SEO and marketing? You may try to find the companies through directories. Particularly onlinewebdirectory.com is the best resource of web design company and related service providers. Come and find out how the best of the service providers are listed to provide great services to everybody. Horrible thoughts will never come if you sleep with great peace of mind.

Google Florida update - effect on SEO

It is long back in November 2003 when the Google Florida update came to the fore and undulated the SEO strategy and forced the search engine optimizers to think what they should do after this drastic change of the Google algorithm. They simply could not find where the old and reputed commercial sites have gone in the search engine results page(SERP). Are those pages vanished or have gone down the SERP? How the government sites have come up in the results, though those sites might not deployed the positive SEO tactics to get better positions in the SERP!

Now the question is- why should I write about such an old matter of fact? Is there any relevancy to the present SEO strategy? Yes, we have to care the factors that came in consideration in the SERP after the Florida update! Now we will try to see the things:

• The main change brought by Google Florida update is SEO filter. This is nothing but a process to prevent over optimization of the sites. Google omitted or pushed down the previous high ranked sites (mainly the commercial ones) which were assumed as over optimized to get better SERP.
• One of the most remembering events for the SEOs is addition of value to backlinks of any site. From Google Florida update onwards, Google started to give better SERP to sites that had many relevant inbound links (not just any link from any site).

• Before the update many irrelevant phrases or words used to be shown in Google search results for any search term. But after the Google Florida update the search engine started applying strong filtration to show only the most relevant result.
• As an after effect of Google Florida update local search result came into priority. Google started to show local result matching the location of the query generation. It can be said as the beginning of the Google Local business listing!
• Informative sites started to come upward in the SERP after the Google Florida update. Google began to give importance to the information rich sites and pushed down the sites with mere commercial content only. Drastically the highly popular commercial sites began to lose business if there is only selling point in consideration.
• One of interesting and fruitful points in Google Florida update is the inclusion of keyword variations. Previously SEOs only targeted keywords without any prefixes and suffixes. So the competition was high. Keyword variations lessened and diverted the competition in a new path.

Above were the most talked about and typical effects of Google Florida update. If you carefully go through the points, you may see the following hints have been given by Google to the SEOs or in other words, Google indicated to the SEOs the points below to care in the further search engine optimization after the update:

• Google Florida update is a direct message - do not over optimize any site. We today also see Google banning (sandboxing) sites for keywords stuffing. With this point in mind SEOs have stopped applying black hat techniques and even website owners have stopped forcing quick and high SERP from the SEOs.
• Google values back links which are relevant only and it helps to earn SERP and page rank even. It has stopped the link managers and SEO experts relying or asking the clients to investing money on “link firms” to buy links. They are rather investing time on manual processes to get relevant back links. It is one of the best effects of Google Florida update.

• Google now started separately the Local Business Listing. And the business owners and all the site owners at large have got the chance to popularize their site locally after the Google Florida update. Particularly the competition is less or sustainable for survival of the new websites.
• Still today we find even commercial sites keeping the contents of the site very informative and Google do give those sites priority. Google Florida update has warned that do your commerce but let the customers know your products and services first and then let them decide whether to go for your products or the services.
• Now for the use of keywords with variations (highly effective after Google Florida update), the success of the sites in SERP is much high. It is fact that the consideration of the keywords in variations has relieved the SEOs from going over optimized. They have slowed down the optimization process and know that the every single initiative will be counted by Google through variations of keywords.

So finally we may conclude with the note - what Google Florida update shown to the website optimization was a baseline for the new generation search engine optimization. There are hundreds of controversies that sites with proper optimization also lost position, but afterward Google rectified the situation or the problem. But it was a red alert to the mischief-makers (SEOs) who employ black hat strategy to misguide and mislead the search engine – Google. Well, if you are looking for search engine optimizers or the companies for proper SEO of your site, you may have a visit to onlinewegbdirectory.com, the highly popular and one of the largest directories for SEO companies, graphic design companies, web design company, and all other web related product and service providers.