IP location database: How to use for your online business improvement

It is very evident that every business with online presence always likes to make better returns on the investment. But it is not that without proper business strategy the growth will automatically come. While performing various process of business analysis have you ever thought of using IP location database? Yes, this database can come in your use to track and establish some policy of growth. Not only can you find out the flow of visitors in your site, you would be able to prevent the forgery with your business with so many other benefits.

As online web directory is one of the popular directories for web design company and all businesses, sometimes we receive several queries from businesses on the use of IP location database! And we happily answer every query showing potential ways of success in promoting businesses (for example- providing text, banner advertisements at affordable rate on prior pages). However, now see some of the best reasons of using IP database:

• You can locate your visitors/site traffic: When a website is built, it is very much clear that the site owner will like to know where from the visitors are pouring in! And without the use of IP location database, it is hardly possible to clearly track the visitor destinations. There are various free IP tracker services available but do they guarantee you of proper service? Never, so if you can buy a database, the tracking goes proper.


• Analyze traffic to make proper strategy: It is very much essential that you analyze the visitor activities in your site. From which location the visitors are coming and what activity they are getting them involved? And to initiate these tactics or policies you need to use IP location database. You would be able to refine or categories the visitors according to your desire and can make plans to work on those geographic locations.


• Use it to upgrade the user friendliness: With the help of IP location database you may make your site more user-friendly. For example, in functionalities like user registration, automatic selection of countries can be done. Every time the site gets more high-tech with these processes.


• Prevent the frauds: One of the best advantages of using IP location database is prevention of frauds from using your site. In the case of ecommerce transactions you can track from where a buyer is using your site. In case he or she is having malicious desire, you can easily block the user. Especially in credit card transactions you may help the police or investigators by giving them exact location from where the card thief is using your site.

These are the major benefits of IP location database. Don’t you think employing these steps you can grow your business? Certainly you can! But remember that you have to find out the best seller of the IP database. There are so many vendors who provide database but it is found that either the database API is complicated to use or the process does not show proper location of the IPs. Again you have to take help of your web development company to know if they can integrate your bought database (they may also tell you if the database is proper or not) However, hope you find the best updated (with process of automatic update) IP location database in affordable price and grow your business.

Google web fonts: Will it be a liberty from Times New Roman and Arial

We must thank Google for presenting us with Google web fonts that provide us relief from feeling bore to see the same font style 'Times New Roman', ’Arial’ or the like! Especially when we like to present our online business through a great website, we could desire to get some change in the fonts! But it is not that always we could get this liberty. Web designers prevent us with some specific issues that really hurt our emotions – browser compatibility, handling of multiple font files, costing and many more.

Yes, it is fact that you can ask a web design company to use Google web fonts API to give you the liberty in making your website as far beautiful as you desire. If you do not hire an experienced web designer, he or she may be giving you the following excuses against using Google web fonts. Let us see:

• Browser quirks: Your designer may tell you that it is always better to use browser safe fonts (Arial / Helvetica / Times New Roman / Courier New / Courier) so that your site goes visible easily from any browser. Using fonts other than these few may incur browser quirk mode in which your original webpage texts will be replaced with browser known fonts. And the beauty of your webpage vanishes! But now you can ask your designers to use Google web fonts that have lots of fonts and will be available all time!


• Ease of use: It may be the case that you are determined to use your favorite font in the website. That is fine but to keep your site visible in every browser the designers have to use the safe fonts with the particular font of your choice. But if you choose one of the Google web fonts, and then your designer has no headache – only use the API for the Google font and the rest will be easy. The font will be available as Google makes it available for sure. You safe the labor and resource to make these footling things!


• Minimum knowledge is sufficient: Sometimes for various reasons you may hire a web designer or team with less experience! In those cases you find that they have only the minimum knowledge on the use of "@Font-face" and for that you are getting trouble to put the desired font in your site. They do know how to use the default font setup. But if you ask the designer to use Google web fonts API, they are not going to face any trouble in applying that. You only choose the fonts among lot many available ones through Google web fonts.


• Cost does not matter: Many a times your designers advise you not to use your own chosen fonts as that may be not available on free of cost! And consequently you have to suppress you desire of using your favorite font! Now there will not be such issues! You have to simply ask your designer to use Google web fonts as those are open source and free! So choosing favorite font has gone far more comfortable - isn't it?

These are only a few good reasons to come forward with desire of making your site beautiful with the use of Google presented web fonts. Google has the same goal- of making the web more beautiful! So without any delay, you have to find a designer or the developer who can simply add the Google web fonts API in your site (it takes just a few lines) and the rest is nothing. If you have any trouble in finding any web design company, you may take the help of any reputed web directory like onlinewebdirectory.com and you get thousands of companies to serve you in your web building initiatives.