Thursday, August 25, 2011

Google places optimization: How far helpful to grow your online business

Nowadays the search giant Google is providing a localized search option or business listing known as Google Places. If businesses list in the Google Places properly then the chances of getting visitors increases highly. But this does not mean that you can simply enlist your business anyhow! If the listing is not done with proper way then all the efforts will be fruitless! In plain words if you want to list your business properly in Google Places, you need Google places optimization!.

Onlinewebdirectory is a directory for listing every web design company and all other businesses! We ever try to help people with all kinds of business promotion tips. And now we are trying here to say why you need Google places optimization. We have found that businesses are listed in Google Places but not with that much optimized way. And business owners think their listing is of no use! Now just see only a few points to prove the optimization of Google Places:
  • A complete contact details is a must: When you are listing your business in Google Places do provide complete details- physical & web address, phone numbers, email address, business hours and even vehicle parking facilities. Sometimes a simple missing of email id can affect the generation of queries to your business. So Google places optimization is essential for your business.

  • Do categorize your business properly: Sometimes it is found that your business is not found in the exact or related business type while people are searching. So it is lack of Google places optimization – you might not have filled the category section properly in the Google Places submission page. Always try to put down your business category thoughtfully as these work as the keywords in the search.

  • Encourage reviews & ratings to your listing: It is very much common that we forget to include reviews about our products or service in the Google places. Certainly it is little lack of knowledge on Google places optimization. If you simply ask your clients to put some feedback about your works and include those with your site to add credibility in your listing. You may even ask people/ client to add rating to your listing.

  • Photos & videos provide chance to promote products and services: There is a great option in Google Places – to upload photos and videos. But many a time we see the site owners are neglecting proper tagging and inclusion of useful photos- on office premises, work station even photos of products. On the other hand due to careless attitude on the Google places optimization videos are not provided - how we may neglect the audio video impact of promotion through videos! Simply somebody finding your listing can just have a glance on your activities.

  • Even business operation hours, vehicle parking information does work: It is for sure that a good number of people forget to notify the business operation hours of the business or information on vehicle parking! Remember while people would find out your business may want to know if your business time is convenient to them or not! So this point may look negligible but it has good importance in Google places optimization.
So these were a few points that say how important is optimization of Google Places. When people are using local business listing to find anything your listing will come if you have done everything in nice way. But to optimize these things you may need advice some search engine optimizers. So find out a search engine optimizer and make the listing successful.

1 comment:

  1. Search engine optimization primarily targets the global audience mainly. But thanks to Google for providing a local business listing that allows business to list their services to attract customers from specific locations.

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