Thursday, May 19, 2011

Google webmaster tools: How helpful in increasing traffic to your site

Increasing traffic to a site is one of the primary goals of any online business. And the site owners can put anything on stake to achieve the best level of visitor input and business. They are ready to hire SEO experts and the webmaster to maintain the visitor activities in their sites. There are many online software available to help the webmasters track the visitor activities – one is - Google webmaster tools.

Now not going by comparison or discussion of several other tools, we may cite here some of the best reasons to use the webmaster tools to track the increasing traffic. Now let’s see some of reasons:
  • Check the crawl error: With Google webmaster tools the account holder or the webmaster can check if there are some crawl error in a site or not. With this check, the webmasters or the site owner can understand if the site is presented well to the web spider or the search robot. If the site is not properly presented to the search engines, it will detect in the crawler error page. The lesser the number of errors, the better the increasing traffic flow to the website.
  • Presenting site links to the users: A site has to be presented well to the visitors. With Google webmaster tools a webmaster can optimize site links so that important links come in show directly in the SERP. If a user gets, the site links directly then he or she can easily hit the page in look out. It will certainly help increasing traffic to the site.
  • Sitemap issues: Every one of know that sitemaps are very important for every site. It helps the search engine robots to index the site properly and visitors to find the navigation. Now say, a new URL is created then it has to be notified to the search engine! With the Google webmaster tools the robot can be invited to index the new URL in its database. The fast inclusion of the new and important pages will help increasing traffic.
  • URL removal: With the use of Google webmaster tools analysis report, a webmaster or the site owner can find out if the site has some 404 page (page not found)or a web page that has less use to the visitors or not. And with this tool a webmaster can block a page from the view of the visitors in Google results. So isn’t it helpful for increasing traffic to a site with no irritating 404 page for the visitors to see!
  • 301 redirect/change of address: One of the best uses of Google webmaster tools for increasing traffic is re-directing the total visitors to a new domain or site address. Some times existing site address has to be changed or new domain has to be created. In this case there is no losing of existing site traffic, if webmaster uses this Google webmaster tools option to inform Google of the situation.
Hope with the following points you have understood, how with little care and proper use of the Google webmaster tools any webmaster can fruitfully engage time and manpower (SEOs) for increasing traffic. Well, if you have any hesitation in selecting the service providers, you can take the help of a web directory. And more over that, there you would get information of the entire website building matters – information on web design company, web hosting company and everything!

Monday, May 2, 2011

Google Circle: Another rumor or an interesting addition to social networking

It is very interesting to hear about Google Circle recipe! I know you could remember how with the introduction of Facebook, the scenario of social networking got complete revamp! The days of Orkut has almost made to vanish! The efforts of search giant "Google" (for its child – Orkut) has been vanquished by Mark Zuckerberg’s Facebook (Socail N/W). And another blow was from "Twitter"- the micro blogging site.

Well, we expected a fight back from Google! First it came back with "Google Buzz" (2010)! Google was hoping to use it’s the then 174 million Gmail user strength to include automatically in ‘Buzz’. But alas! Unwanted penetration for sharing the contacts among millions made Google to apologize! Yet, some of Google lovers never lost hope on Google team. We were speculating something new from it. But this time there was no concrete presentation from Google! We came to know that a social networking site is expected to get an entry and it will be named "Google Me". However we are yet to see it. But now to keep the hope living some of pundits have kick-started a new game Google Circle’.

Now let us see how the pundits are luring us to think on the new comer. In other words how the new cup of coffee is fuming on the saucer of expectation about the Google Circle!
  • I am Tim O’Reilly: Yes all the credit should go to pundit O’Reilly and his interesting tweet – "I have seen Google Circles, and it looks awesome". All of us know it takes really seconds to spread the news on twitter just like a bushfire. We began hoping against hope to some break to the speedy run of Facebook. But at last Mr. O’Reilly said that he meant to talk about a new research work undergoing in the kitchen of Google R&D department.

  • Beluga coming back: Long back, some googlers were researching on sending message to specific group with desired filter and something like that. However, the project was dismissed due to some unknown reasons. Now some people like to think that Google Circle will be a new social networking site that is coming with several features like picture, video sharing and status update but with great privacy. But the notion or flavor of sending the group messaging of Beluga will be present.

  • Buzz on SXSW in Austin: Yes there was some buzz in the SXSW event 2011 that Google is going to announce its new social networking site Google Circle! And every one of us was waiting for it eagerly. But nothing came out. When Mr. Chris Messina was being contact to confirm on the matter, he said – "didn’t know what was talking about". I would like to remind you that it is Mr. Messina who wore a T-shirt on which there was a line ‘I am feeling social’. As a part of Google social media team, what was written on his T-shirt gave a blow of oxygen to the deem fire (about the rise of Google Circle) inside the hay!

  • Officially it’s a big NO: We may be indulged in the name and game of a new social networking site from the kitchen of Google – Google+1, Google Me, Google Circle (some even like to term it Emerald Sea)! But the fact is very simple – officially there is still no announcement on the project like this. There is no issue in assuming the rise of a new social networking site or an add-on feature on the existing Orkut. Let there be sharing of news to a group or circle sorted out on relevance and it be named as Google Circle. But no announcement yet.
So hopefully you have understood what the fact is. The whole world knows that Google is not going to stay aloof from the competition of establishing its foot mark in the field of social networking. There will be something like Google Circle for sure.

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